- What is the digital marketing
- Traditional marketing vs digital marketing
- The module of digital marketing
- Why digital marketing important for businesses
- How we can grow our business through digital marketing
- How to work google
- Introduction and website type
- Explanation about the content management system
- Domain name and hosting
- Secure Sockets Layer (SSL)
- How to make and design a website on WordPress
- Blogging
- Email marketing funnel
- Email marketing tool
- How to create a lead magnet
- Add opt-in form in a website
- How to properly segment and tag audience
- Create Email Sequences
- Write good email subject line
- Use Reports to Analyze Success
SEARCH ENGINE OPTIMIZATION
- Intro of search engine optimization
- Type of SEO
- What is SEO
- Old days of SEO
- Current SEO
- Website ranking factor
- Quality Content Intro
- what google want
- What Google Doesn’t Want
- Content Guidelines
- Poor content example
- Generate content idea
- Introduction to keyword
- Profitable keyword research
- Understanding keyword
- Keyword research tool
- Google keyword planner
- How to easily generate a long list of keyword
- Keyword from competitors sites
- Analyzing the Ranking Data & Keyword Competition
- Putting your keyword research into action
- ON page SEO factor
- Optimized content
- Title tags
- Meta Description Tag
- Meta Keywords Tag
- URL Optimization
- Image Optimization
- page speed optimization
- Internal linkink
- Robot txt file
- Anchor text
- Click through rate(CTR)
- Spelling & Grammar
- Links on the page
- Introduction to off-page SEO
- Type of backlink
- Do-follow and no-follow link
- A smarter way to get quality backlinks